Raising Baby Shark age: what parents of kids 4–7 should know
Baby Shark age: Pinkfong's Baby Shark apps are rated 4+ on Apple's App Store, and the Nickelodeon series Baby Shark's Big Show! is TV-Y in the US and U in the UK. "Baby Shark Dance" is the most-viewed video on YouTube: Guinness World Records counted 16,643,177,027 views as of February 4, 2026. In 2023, Zuru recalled about 7.5 million licensed Baby Shark bath toys over a hard plastic fin.
Baby Shark at a glance
- –Official rating above age 7
Pinkfong apps 4+; show TV-Y, BBFC U - –Contact with other players or strangers
Comments turned off on Baby Shark Dance - ✓Purchases with real money
Pinkfong apps: purchases $4.99–$59.99 - –Paid random items
None found - ✓Violence or scary content in rating descriptors
BBFC: threat (Space Adventure film, U) - –Government lawsuits, fines, or safety warnings
None for Pinkfong; toy recall was a licensee's
Each flag is a yes-or-no fact from the sources on this page. The number is a count of flags, not a safety score. How we count.
| Type | Pinkfong song video, the most-viewed on YouTube, plus a Nickelodeon show |
|---|---|
| YouTube views | 16,643,177,027 views as of February 4, 2026 (Guinness World Records) source |
| App Store (iOS) | Pinkfong Baby Shark and Baby Shark Best Kids Songs: 4+, with ads and in-app purchases; YouTube Kids: 4+ source |
| TV show | Baby Shark's Big Show! (Nickelodeon, 2020): TV-Y; BBFC U (universal; suitable for all) source |
| Toy recall | Zuru Robo Alive Junior Baby Shark bath toys, about 7.5 million units, 2023 (licensed toy) source |
Checked October 2026. Ratings and settings change; check the official source before you decide. What do these ratings mean?
Facts for parents, not medical or legal advice. If you're worried about your child, talk to your pediatrician.
What is Baby Shark?
"Baby Shark Dance" is a children's song video by Pinkfong, from The Pinkfong Company in South Korea. It has been the most-viewed video on YouTube since November 2020, when it passed "Despacito," and in January 2022 it became the first video to pass 10 billion views. Guinness World Records counted 16,643,177,027 views as of February 4, 2026; third-party trackers counted about 17.2 billion by August 2026.
Baby Shark age: what the ratings say
Short answer: Everything we checked is rated for all ages or 4+ (App Store ratings and BBFC).
- Apps: Pinkfong Baby Shark and Baby Shark Best Kids Songs are 4+ on Apple's App Store; YouTube Kids is 4+, and the main YouTube app is 13+.
- Show: Baby Shark's Big Show! is TV-Y, per Rotten Tomatoes and TheTVDB, and U from the BBFC, "no material likely to offend or harm."
- Film: Pinkfong & Baby Shark's Space Adventure is BBFC U, with advice "threat."
The Pinkfong Baby Shark app contains ads and in-app purchases (Remove ads $4.99; Pinkfong Plus $8.99 a month, per the App Store). Comments are turned off on the Baby Shark Dance video (YouTube, October 2026).
The Baby Shark toy recall
In June 2023, Zuru recalled about 7.5 million Robo Alive Junior Baby Shark Sing & Swim and Mini Baby Shark bath toys because the hard plastic top fin posed an impalement and laceration risk. These were licensed toys made by Zuru, not the video or the show.
Why young kids know Baby Shark
It's the most-viewed video on YouTube, with more than 16 billion views counted by Guinness World Records as of February 2026. We found no survey on how many young children have seen it.
The habit kids may copy: again, again
The song loops and builds, verse after verse. When it ends, many kids ask for it again.
Try tonight: count what you've had
After the song, hold up fingers for how many times you've played it today. Say: "We had it twice. That's enough for today." In our program, this is the lesson "Enough": noticing what's already here.
Why you can trust this page: the main facts link to their sources, a separate reviewer checks each page before it goes live, and the date shows when we last checked. How we review · Report an error
FAQ
What age is Baby Shark for?
Pinkfong's Baby Shark apps are rated 4+ on Apple's App Store, and Baby Shark's Big Show! is TV-Y in the US and U in the UK.
How many views does Baby Shark have?
Guinness World Records counted 16,643,177,027 views as of February 4, 2026, the most of any online video. Third-party trackers counted about 17.2 billion by August 2026.
Is Baby Shark the most viewed video on YouTube?
Yes. It passed "Despacito" in November 2020 and was the first video to pass 10 billion views, in January 2022.
Were Baby Shark toys recalled?
Yes. In June 2023, Zuru recalled about 7.5 million Robo Alive Junior Baby Shark bath toys over a hard plastic fin. They were licensed toys, not Pinkfong's own product.
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