Raising Dress to Impress on Roblox: what parents of kids 4–7 should know
Dress to Impress is a Roblox fashion game: players have six minutes to build an outfit for a theme, walk a catwalk, and rate each other with stars. It runs on Roblox, which the ESRB rates T for Teen (ages 13 and up). Chat follows the Roblox account's settings, items are sold for Robux, and in 2024 its lead developer faced allegations from other developers, which she largely denied.
Dress to Impress at a glance
- ✓Official rating above age 7
Roblox: ESRB T for Teen - ✓Contact with other players or strangers
Multiplayer; players vote on each other - ✓Purchases with real money
Items for Robux - –Paid random items
None listed - –Violence or scary content in rating descriptors
None listed - –Government lawsuits, fines, or safety warnings
None found
Each flag is a yes-or-no fact from the sources on this page. The number is a count of flags, not a safety score. How we count.
| Type | Roblox fashion game: dress up for a theme in 6 minutes, then players vote with stars |
|---|---|
| Made by | Dress To Impress Group, led by developer Gigi; launched November 11, 2023 source |
| Platform rating | Roblox: T for Teen (ages 13 and up) from the ESRB source |
| Players | Over 650,000 at once in August 2024; 2.7 billion plays by September 2024 |
| Purchases | Items for Robux, which cost real money, or in-game money |
Checked October 2026. Ratings and settings change; check the official source before you decide. What do these ratings mean?
Facts for parents, not medical or legal advice. If you're worried about your child, talk to your pediatrician.
What is Dress to Impress?
Short answer: A Roblox dress-up game with a voting catwalk.
Each round has a theme. Players get 360 seconds to put together an outfit, then walk the runway while others rate them from 1 to 5 stars; the top three stand on a podium. It launched in November 2023, peaked at over 650,000 players at once in August 2024, and won three 2024 Roblox Innovation Awards.
Is Dress to Impress safe for kids? The facts
Short answer: It runs on a platform rated for ages 13 and up, with chat, public voting, and purchases.
- Chat: chat follows the Roblox account's settings; Roblox Kids accounts have chat off.
- Voting: players rate each other's looks in public.
- Purchases: items cost Robux, which cost real money, or in-game money.
- Controversy: in September 2024, other developers made allegations against lead developer Gigi, including racist comments and links to a Discord server where minors shared images; she apologized for one joke and denied the rest.
See our Roblox guide for account types and parental controls.
The habit kids may copy: rated on looks
Every round ends with strangers scoring how you look. Some kids start judging their own looks the same way.
Try tonight: dress for fun
Play dress-up at home with a theme, and no stars. Ask instead: "What do you like about your outfit?" In our program, this is the lesson "It's Not the Thing, It's the Thought": how we see things changes how they feel.
What the research says
There's no research on Dress to Impress. A 2022 meta-analysis of 87 studies with about 159,000 children ages 12 and under found that more screen time was linked to slightly more behavior problems; the link was small and doesn't show cause and effect. More in screen time and child development.
Why you can trust this page: the main facts link to their sources, a separate reviewer checks each page before it goes live, and the date shows when we last checked. How we review · Report an error
FAQ
What age is Dress to Impress for?
It runs on Roblox, which the ESRB rates T for Teen (ages 13 and up).
Does Dress to Impress have chat?
Chat follows the Roblox account's settings; Roblox Kids accounts have chat off.
Who made Dress to Impress?
The Dress To Impress Group, led by developer Gigi. It launched on Roblox in November 2023.
How does voting work in Dress to Impress?
After each round, players rate each other's outfits from 1 to 5 stars, and the top three appear on a podium.
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